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Rethinking business: The market for business books

Tuesday, 10 May 2016    Books+Publishing
@booksandpublishing

Books on leadership, entrepreneurship and innovation are attracting new readers to the business books category, while a strong backlist remains essential to sales, writes Andrea Hanke. For the past two years Alex Malley’s The Naked CEO (Wiley)—a practical guide to professional success from the CPA Australia chief executive—has been at...

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Category: Features Magazine feature story