Teens to the front: Targeting a teen audience for YA books
Monday, 21 March 2016 Books+Publishing @booksandpublishing
Finding a way to include teens in the conversations about YA books is a challenge for publishers, authors and event organisers, writes Danielle Binks. At last year’s Nielsen Children’s Book Summit in the US, the biggest bombshell statistic was that 80% of young adult titles are being bought by adults—and...
Category: Features Junior Magazine feature story
