Coles Myer to re-brand, 2500 jobs to go

Monday, 20 November 2006 Books+Publishing

Coles Myer shareholders have agreed to a proposal to re-brand the retailer as Coles Group Limited.While the new name will take effect immediately, stores will not begin to be physically re-branded until the new year. ‘If you're going to call yourself something different, customers need to feel something different before...