The social network: technology and bookselling

Tuesday, 22 May 2012 Books+Publishing

From social media ‘evangelists’ to technophobes, booksellers are a mixed lot—but social media is a learning process for everyone, writes Matthia Dempsey. Using social media to drive community engagement with local booksellers online was a key topic of the Australian Booksellers Association conference, and the response to Boomerang Books’ managing...