Inside the Australian and New Zealand book industry

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Talkback: determining the price of ebooks

How do you determine the price of your ebooks and do you ever run promotional discounts? Books+Publishing asked three publishers. Phoebe Wynne, digital manager, Black Inc. We determine our ebook prices through a combination of print RRP, book length and good old-fashioned trial and error. The nice thing about ebook...

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Category: Features