Cengage introduces certification seal to fight piracy
Wednesday, 7 June 2017 Books+Publishing @booksandpublishing
In the US, Cengage has introduced a certification seal on its course materials in a bid to combat piracy, reports Publishers Weekly.
The certification seal includes a QR code and ‘other indicators’ that verify the authenticity of the materials.
Cengage said in a statement that counterfeit course materials are estimated to cost the company between US$70m (A$93m) and US$100m (A$133m) annually. CEO Michael Hansen said that the company is ‘committed to fighting this illegal activity in all forms and are aggressively exploring additional ways to reduce its impact with our sales partners’.
Category: International news