Macmillan closes self-publishing platform Pronoun

In the US, Macmillan has announced it is closing its self-publishing platform Pronoun, after acquiring the company in May 2016, reports Publishers Weekly.

Senior vice-president of publicity and marketing Jeff Seroy said the publisher ‘came to the conclusion that there wasn’t a path forward to a profitable business model and decided to shut down the platform’ despite Macmillan’s investment.

The site will not create new accounts or allow the publishing of any new titles, and distribution of Pronoun ebooks will end on 15 January 2018.

Seroy said Macmillan will ‘continue to invest in the data and analytics side of the company as we have found it of great value’, and confirmed that former Pronoun CEO Josh Brody and former chief product officer Ben Zhuk left Macmillan earlier in the year. Pronoun had about 20 employees who were relocated to Macmillan’s offices at the time of acquisition.

Category: International news