UQP marketing and publicity manager, Brisbane

UQP

This is an exciting opportunity for an experienced marketing and publicity manager to join University of Queensland Press (UQP). You will maximise discoverability, profile, and media coverage of UQP’s titles and authors, increase the reach and brand recognition for UQP and help maximise our sales.

Key responsibilities will include:

• Manage and lead UQP’s marketing and publicity team and engage freelancers as needed.
• Manage expenditure and budget for marketing and publicity activity across all lists.
• Develop strategies to enhance awareness and recognition of the UQP brand on a national and international level.
• Develop and implement marketing and publicity campaigns that maximise the profile of UQP authors and their books.
• Maintain a high level of communication with media, key authors and industry partners.
• Write marketing and publicity copy, and speeches and other material as required by Director, UQP.
• Manage UQP events such as launches, readings, literary and trade festivals and industry conferences.
• Develop and maintain extensive contacts within the media industry.
• Source and coordinate national print and digital media and author tours.
• Write and distribute media releases and media kits for new and re-released UQP titles.
• Oversee UQP’s digital strategy including social media, website and other digital platforms.
• Work closely and in consultation with other departments of UQP including Publishing, Sales and Editorial.

Category: Jobs