Edify to promote OUP’s global catalogue in NZ
Auckland-based educational publishing and distribution company Edify has signed a marketing agreement with Oxford University Press (OUP) whereby Edify will promote OUP’s global catalogue to New Zealand customers. In effect...
Heffernan-Smith to head new digital marketing team at HarperCollins
HarperCollins has announced the creation of a new digital business team within its marketing communications division. ‘The team’s task will be to grow digital revenue through the development of existing...
Bookworld launches competition to choose next pop-up bookshelves location
Online bookseller Bookworld has launched a competition for members of the public to select the location of its next pop-up bookshelves. The Bookworld Pop-Ups competition is calling on individuals to nominate an Australian school,...
Bookworld launches ‘shop local’ marketing campaign with pop-up bookshelves
Online bookseller Bookworld has unveiled a new marketing campaign in the lead-up to Christmas that encourages shoppers to buy books locally. The campaign officially launched on 17 November with a...
Jane’s advice: Jane Caro on bookselling and marketing
As a regular commentator on TV programs such as ABC’s Gruen Planet and the Drum, Channel 9’s Mornings and Channel 7’s Weekend Sunrise, Jane Caro has made a career out...
Bookworld engages brand consultancy Interbrand Australia
Bookworld has been working with brand consultancy Interbrand Australia on its recent branding and Christmas marketing campaigns, reports Design Week. The design news website reports that Interbrand was asked to...
Ractliffe to join Hachette
Hachette Australia has announced that Justin Ractliffe, currently sales and marketing manager for children’s books at Random House Australia, has been appointed to the role of Hodder and Headline sales and marketing...
Milne to join HarperCollins; Leading Edge Books to become part of new entertainment division
Leading Edge Group has announced that Leading Edge Books general manager Simon Milne is leaving the group to join HarperCollins Australia in the newly created role of marketing communications director. Leading Edge Group...
Random House announces publicity and marketing restructure
Random House Australia has announced a restructure of its publicity and marketing teams, with four staff members moving into new roles at the start of next year. Random House Australia and...
Changes at Random House
Random House Australia has announced a number a staff changes in its marketing and publicity teams which will come into effect in January 2013. Karen Reid, currently head of publicity,...
Jones leaves Kinokuniya to found Novel Concept
Steve Jones has announced his resignation as general manager of Kinokuniya Bookstores of Australia to start his own marketing and business consulting business Novel Concepts. Jones' final day at Kinokuniya will 8 September...