Simon & Schuster to add QR codes to all US books
4 July 2012
Simon & Schuster, parent company of Simon & Schuster Australia, has announced that it will soon be putting QR codes on every print book it publishes in the US. The...
Stephanie Campisi on Pinterest, QR codes and how booksellers and publishers are using them
9 May 2012
‘We’re looking at Pinterest as a static archive of curated links rather than a gallery of images. We want to give people a better idea of the “personality” of Scribe.’...
Spanish rail service, Random House encourage commuters to download books
26 April 2012
As part of its National Reading Plan, the Catalan Government Railways has placed posters with QR codes linking to the first chapters of popular novels on its trains in a...
Social media climbers: Stephanie Campisi on Pinterest and QR Codes
19 April 2012
If the news reports and in-the-wild sightings are anything to go by, 2012 is the year of Pinterest and QR Codes. Stephanie Campisi tracks their progress in the book world....